In the articles I post here, I will be talking about the method I have been using, in the midst of a very busy life, to set up pay-per-click campaigns that run on autopilot and continue to generate profits for me.
The last few months have been crazy hectic. The only thing I have been able to do with my Adwords account is to log in, check that no campaigns have gone crazy with clicks, and prune keywords and adgroups.
The result of just pruning has been a significant increase in ROI on my advertising spend. Right now it’s hovering about 3 times what I ‘invest’ in advertising.
I read several PPC marketers. I still enjoy Perry Marshall’s insight - can’t do without it actually. Despite this, the Campaign Blasting Method has given me a step by step framework. Dumbed everything down if you like, in a way that makes it work for me.
Not that I haven’t made mistakes. Actually the biggest mistakes I made were when I thought I was making the Blasting method better than Matt had designed it - before I got to know it well enough.
Now that I have practised the method more, I can make tweaks that work well, but I sure was a bit silly to tweak before I knew what I was doing at the beginning.
Anyway, that’s all for my first post. True to my busy life, I’ve got to run and take my children out for a bit.
If you want to find out more, visit the campaignblasting.com homepage.
Until… all the best.
Sabrina
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Testing…
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